Planograms are essential for any business that deals with products, space and people. Optimised planograms in terms of layout, stock and forward share/space allocated to each product will enhance the shopper’s experience when browsing a category. Planograms are essential in retail to optimise space and maximise sales. What is a planogram?Ī planogram is the visual layout or representation of a range of products displayed within a retail environment. Retailers of all sizes find that planograms and store planning are the best way to get an idea of how the store can be laid out and have a sense of how products will be merchandised throughout the space. For any store that wants to make optimal use of their resources, retail space planning plays an integral role. Opening a retail store? Feel like your retail space is in need of refreshment? It’s important to consider the many variables involved in order to make your endeavor a success.